(Sept. 4) – There will be 337 Italian brands on show at the 19th edition of Collection Première Moscow (CPM), the trade fair organized by the Igedo Krasnaja Presnja Expocentr Moscow and scheduled from tomorrow to September 8. The Italian brands will be hosted in the area “Italian Fashion at CPM”, a space organized and promoted by Ente Moda Italy. Among the novelties of this CPM, the “Body & Beach” section dedicated to the collections of swimwear, underwear and lingerie, where Italy will be present with a selection of 42 brands. “CPM is a key event in the fashion business in Russia and in Eastern European markets,” explained Antonio Gavazzeni, President of EMI. “Its role as an essential platform in this market is confirmed in this edition, in which, with great satisfaction, I announce the record of investments for Italian companies, with 97 new names, including new top brands, in addition to the wide selection of prestigious Italian companies that have a long history in this exhibition. Undoubtedly, the Russian market and the former Soviet Union remains one of the most strategic end market for our exports: according to the latest data from SMI, from January to April 2012, Italian exports to Russia grew by 10.7%, and Russia is in seventh place in the ranking of the countries to which we export.”(red)
