Oct. 16 – Italian wine conquered the minds and hearts of the Canadians: among the 2012 promotional activities for “made in Italy” products, the ICE is organizing the 17th edition of Grandi Degustazioni (Great Tastings) in Canada. From British Columbia to Alberta, Ontario, and Québec, between October 30 and November 7, “the event is of key importance to Canadian operators, as it is one of the most well-known degustation happenings”, says ICE. In fact, the 2010 Great Tastings saw the participation of over 4.000 people, all operators, journalists, and direct consumers.
