Nov. 26 – This organizational machine has been running for some time now and everything is now ready for the SIRHA: International Exhibition of Food, Hotel Industry and Power in Lyon. This biennial event takes place in one of France’s culinary capitals: Lyon indeed helped define the French concept of “Nouvelle Cuisine.” refined in its culinary tradition Alps with the introduction of “nouvelle cuisine”. Sirha – scheduled for January 26 to 30 – will see the participation of nine Italian Chambers of Commerce and four regional unions. Between the Chambers of Commerce that will take part, there Savona: its 36 m2 stand will be equipped with an island kitchen where a chef will prepare dishes based on local products, thus offering visitors and guests the possibility to see how professionals shape Italian cuisine. “Participating in the fair – says the president of the Chamber of Commerce of Savona, Luciano Pasquale – is an opportunity for many interesting business contacts, in line with the strategic objective of strengthening the chamber’s presence in foreign markets, to consolidate network promotion policies and all other forms of association between small companies, in the context of a unified image of Italian qualified products, linked to the Mediterranean diet. ” Our presence will be articulated on different product lines (pesto, salami, bitter orange, cake, wine, oil, fruit and vegetables), thanks to our local companies that produce at internationally relevant quality levels.
