Aoyama – Since February 28, throughout Japan the Loveless select shop has put on sale in its Guild Prime stores, a series of limited edition articles that feature the image of the Italian toy horse Rody, which this year celebrates its 30th anniversary. Since 2008, Rody has been used for collaborations with well-known fashion brands. The line resulting from this collaboration includes a tote bag, a clutch, and a Rody horse covered in “animal” fabric. On February 27, the launch event was held at the Loveless Aoyama store, with the participation of numerous journalists, celebrities and bloggers. (9Colonne)