(October 20, 2015) – The action of Trentino Sviluppo to support agribusiness companies interested in strengthening their presence in foreign markets becomes more intense. Until tomorrow, eight companies from Trentino working in the food sector will be in Switzerland for business meetings with importers, distributors and dealers of Zurich and Geneva. Interest in the fourth most important market for Italian food products, after Germany, the USA and France, was born last June, following a workshop held at the Polo Tecnologico of Rovereto. This is the last step of the mission, with the aim of increasing the export of food in a nearby Country. The strengths of the Swiss market are the strong purchasing power, geographical proximity and attention to Italian products.Among the factors that have slowed the exchange there is the fall in value of the Swiss franc against the Euro and the difficulty of finding the right distribution channels. (Red)
