Dec. 19 – ICE is supporting, with a series of targeted actions, Italian companies that will participate with their own stand in the next edition of the Upakovka Fair, of which Upak Italy 2013 will be held in Moscow from January 29 to February 1, 2013. The 2012 edition was attended by nearly 900 exhibitors from 33 countries, including 75 Italian companies, and about 20,000 professional visitors. Russia is now among the top consumer markets in the world and therefore Italian marketing strategies need to assume an increasingly important role.
Local demand for storage and transport machinery is growing, as well as for production and printing technologies for packaging. This is in part due to new regulations recently put in place for a more rigorous product labeling and identification. The main categories involved in the exhibition are: machinery, equipment for wrapping, packaging and bottling; machines and plants for the production of materials and containers for packaging; printing machines for packaging materials; machines and paper industries for the transformation of materials and containers for packaging; machinery and other equipment correlated with those for packaging, logistics and storage systems.
