Oct. 3 – Trang Tien Plaza, the most exclusive mall in the heart of Hanoi, the Vietnamese capital, adds an extra touch of Italy. Salvatore Ferragamo, one of the most popular Italian luxury brands in the world, opened a new boutique in the Asian country in which it has been present since 2006 and in which it has opened five flagship stores between Ho Chi Minh City and Hanoi. “The new store – said in a statement the Group – covers a total area of 230 square meters and offers men and women’s collections by the Florentine fashion house. The store was designed as a large open space divided into islands dedicated to different product categories: men’s and women ‘s footwear, handbags, eyewear, perfumes, watches and leather accessories.” The interior of the boutique recalls the luxury and elegance characteristic of Ferragamo’s style, sober and refined. The furniture, the colors and the space structure are carefully calibrated to wrap visitors in an intimate setting while offering the best shopping experience possible.” For the inauguration of the store, an ad hoc event was created with the presence of Ferragamo’s artisans, directly from the Florence laboratories, have offered an unprecedented “behind the scenes” of how an iconic shoe of the brand, the Tramezza for men, is made by hand.
