“Puglia, you are welcome … Destination Baku” is the new project to support Salento’s excellence and products, promoted by the Chamber of Commerce of Lecce. The initiative, presented today, aims to provide all information and helpful support to Puglia’s agribusiness, agro-industrial and manufacturing companies interested in the Azerbaijani market. The goal of the initiative is to offer Salento companies the opportunity to access new markets and ensure that Puglia is one of the first regions to win a slice of the important Azerbaijani market. Puglia seeks, with this initiative, to position itself as a leader in food product, wine and agro-industrial excellence exports.