Cairo. The first edition of Mac Fruit Attraction has closed with great satisfaction, Cesena Fiera along with Madrid Fair is the new venture, held in Cairo in conjunction with Food Africa (May 4th -7th). The participation of professionals, predominately from Egypt, but also from the whole of MENA (Middle East and North Africa) region was substantial. This area is increasingly strategic for Italian production and European industry. “The positive assessment coming from the exhibitors is comforting and shows us that we are on track. Globalisation is achieved through facts and not through advertisements and Mac Fruit Attraction aspires to be an instrument at the service of industries in the sector. The project does not end here in fact. The next focus will cover Asia and South America. We are working in this direction with Madrid fair” States Renzo Piraccini, president of Macfrut. (9colonne)