(June 24, 2016) agricultural exports of ‘made in Italy’ products to Canada have registered a share of €661 million in the last year. An emerging market in constant growth since the last ten years (+64%) and with the potential to continue to develop and grow thanks to an agreement of free trade between the European Union and Canada (Ceta) that is currently underway. To enhance and promote Italian agriculture and especially to open new commercial channels to associated businesses Cia- Italian Farmers have organised a workshop in Vancouver called “Sapori d’Italia: Il valore dell’agricoltura Made in Italy” (Tastes of Italy: the value of ‘Made in Italy’ agriculture). It is an event that is promoted by Comites and the Italian Cultural Centre under the auspices of the Italian Embassy. More than 50 buyers, importers and distributors of ‘wine&food’ and Vancouver authorities and representatives of Ho.Re.Ca. of British Columbia have participated. The Italian Consul General in Vancouver, Massimiliano Iacchini officially opened the event that offered ‘the consulate’s availability in accompanying all of the promotional innovations of the Cia”. Twelve associated businesses to Cia have underlined the important unifying initiative of representing Italian specialties in the sector: pasta, oil from Apulia, prosecco from Veneto, wine from Tuscany and Campania, cheeses from Calabria and niche products high in surplus value such as pistachios from Sicily, saffron from Friuli Venezia Giulia and organic marmalades with ancient fruits from Liguria. (Red).
