(9colonne) – Bologna’s Children’s Book Fair arrives in China. An agreement was signed with the Shanghai XinHua Distribution Group to co-organise the China Shanghai International Children’s Book Fair starting from the 2018 edition. The expo of via Michelino, one of the most important events in the world for the sector, will help the Chinese event to broaden its international horizons. President Gianpiero Calzolari explains “With this new initiative we propose, also for the Children’s Book Fair, an exhibition network involving the main international markets. An exhibition model that BolognaFiere has also developed for other world leading events, which has demonstrated its own strategic importance for exhibiting companies and international operators”.
