Oct. 30 – Ulcea, owner of the Ulturale Cravatte brand, global symbol of excellence Made in Naples, finalized a commercial agreement with El Corte Inglès, the most important department store chain in Spain, and one of the most prestigious in the world. “This partnership, explains Giancarlo Auriemma, president of the group – strengthens our presence in foreign markets and abides by our internationalization principles.
Today, we are present in various European and Asian countries, with exclusive stores that have already given us great satisfaction. Given this success abroad, we are pursuing this foreign market access strategy.” Ulturale Cravatte was already present in Spain thanks to its partnerships with local firms specialized in Made in Italy products. Hence, this new agreement with El Corte Inglès will strengthen the brand’s presence in the country. Last July, Ulcea concluded a similar agreement with Hanwha Galleria, the most important luxury chain in South Korea.
