(Sept. 3) – “When I see an Alfa pass by, I take my hat off to it”. This Henry Ford’s admiration for the Alfa Romeo, one of the pioneers of the four wheels. An expression that demonstrates the important role played by the Milanese company in the history of the automotive industry. A role to which Alfa Romeo does not want to renounce, for example by presenting several interesting innovations at the Frankfurt Motor Show, to be held from September 12th to 22nd. On the German runway will parade the Giulietta model year 2014, which will be available starting from October, and the Mito Model Year 2014, a new edition recently launched in Europe, and the fascinating 4C, the compact supercar that represents the essence of sport cars, embodying the true values of the brand: Italian style, performance and technique excellence aimed at maximum driving pleasure in total safety. “Alfa Romeo returns to the Frankfurt Motor Show with a booth of strong visual impact that enhance the most dynamic and vital soul of the brand,” said the Company in a statement. “The exhibition area allow the visitors to get to know the latest news of the gamma and to live those emotions that only Alfa Romeo can give thanks to their agility, power and security.” On the black floor that reminds of a winding road, stand in an elegant color contrast two Alfa Romeos 4C, one red and the other one white. An exposition that emphasizes the beauty of the coupé designed by Alfa Romeo and produced at the Maserati plant in Modena. It looks like we have to take our hat off too. (Peg)
