Sofia – Metro Bulgaria, a group of local hypermarkets, is about to launch the first promotional campaign of the Plan Export South, dedicated to companies from the four Regions of Convergence: Campania, Calabria, Puglia and Sicily. The event takes place in select sales points in Sofia, Varna, Plovdiv and Burgas. The promotion begins this Thursday at the retail chain Metro Cash & Carry Bulgaria and will last until December 3. There are a total of 13 participating companie from the agro-food sector. The products were selected by Metro after careful analysis and evaluation of the samples and their prices. In parallel, the ICE Agency Office in Sofia is organizing within the two Metro outlets in Sofia tastings of selected products that will last for four weekends. (9Colonne)
