Kicks off the project for Lombardy food of the Chamber of Commerce – Promos (its Special Company for International Activities), Regione Lombardia and Unioncamere Lombardia on the US market. It offers companies the “Food and Foodtech Internationalization Path to Operate with the US”. The Project, which is part of the LO.V.ER. protocol between the Regional Unions of the Chambers of Commerce of Lombardy, Veneto and Emilia-Romagna, has the aim of guaranteeing companies a path of entry into the US, a leading market for the Italian export of agro-food products. The initiative is aimed in particular at the production companies operating in the agri-food sector, both in foodstuffs – from dairy to pastification – and for food processing and food processing machinery. The project aims to increase the level of awareness of the manufacturing companies both to promote their presence on international markets and to look more effectively at a niche of foreign markets that shows ever-increasing trends. The route includes a first phase of training and information on FDA certification content and methods, then reaching the commercial follow-up phase with the creation of concrete partnerships with local counterparts and the development of appropriate tools to meet the demands of the market. In addition, business-to-consumer B2C marketing will be provided exclusively for food business companies through a dedicated e-commerce platform for eligible sectors. The Project will be presented to companies on June 30 at 09.45, at the Promos headquarters in Milan.
