(Apr. 3) – The Prada brand has a 10 years link to sailing. The adventure of Luna Rossa, which began in 1999 and ended in 2007, has demonstrated the inexhaustible passion of the company for sailing. And right in these days. The Italian group has finalised an agreement with the Italian Sailing Federation for the sponsorship of the Italian sailing team at the Olympic and Paralympic Games, to be held in London next summer. Carlo Croce, president of the Federation, welcomed the partnership: “We are extremely proud to have a sponsors like Prada. The brand is a pride of Italy throughout the world, and has always been closely linked to our sport, as synonymous with major sailing challenges. This deal goes beyond a classical sponsorship and becomes a true partnership: Patrizio Bertelli is an excellent skipper, very competent in all areas, and his advice will be extremely useful for us. ” The Prada brand will appear on the uniforms worn by Italian sailors and technical staff, and will be visible on the hulls of all the competing boats and auxiliary vessels in all boat races. (Peg)
