Dec. 12 – The Salvatore Ferragamo Group is stepping up in China. Four new stores opened in the Asian country since April: two in Shanghai, one in Dalian, one in Wuxi. In Shanghai, the Florentine Maison consolidated its presence with the opening of the third and fourth mono-brand, respectively located in The Avenue, the heart of luxury in the new residential area near Hongqiao Airport, and Times Square, a shopping street of Huaihai Lu. The group also continued the garrison and the territorial expansion with the construction of two new stores in two different Tier 2cities. In Wuxi, one of China’s oldest cities on the Yangtze River, Salvatore Ferragamo opened the first store at Center 66, a brand new shopping mall dedicated to luxury brands. In Dalian, a port town and one of the most fascinating cities in the northeast, the new store is located in Dalian Times Square, the center dedicated to the city’s most exclusive shopping area. In travel retail, Salvatore Ferragamo Group continued its process of opening new stores in Shanghai Hongqiao, Hangzhou Shenyang and Shenzhen airports, as well as in the brand new airport designed by Italian architect Massimiliano Fuksas.
