Jan. 16 – Made in Italy is innovation, shape, excellent materials, cutting-edge construction, functionality, utility, sustainability and aesthetic. And these features are all present in Snaidero furniture. The famous company based in Majano, near Udine, received international accolades for its innovative style in designing kitchens. Snaidero won. thanks to its ” Board”, the Good Design Award of 2013, the prestigious award of the Chicago Atheneaum Museum of Architecture. First established in 1950, the Good Design Award is an international award for cutting-edge products in industrial design; it is organized by the Chicago Athenaeum Museum of Architecture and Design – in collaboration with the European Centre for Architecture, Art, Design and Urban Studies. The objective is to reward objects, structures, ideas that can change the world. Among the more than 700 proposed projects from 38 countries, the “Board ” kitchen was selected by a panel of experts from around the world which examined the shape, materials, function and utility rewarding it for its innovation in design and aesthetics. For Snaidero, this is the tenth model to receive this prestigious award since 1996: Ola and Ola20, Idea, Venus and Acropolis by Pininfarina, Time, Skyline by Lucci and Orlandini, Kube by Giovanni Offredi, and in 2012 Way. The award is a confirmation of the validity of Snaidero’s research oriented solutions in the name of a great aesthetic, emotional, and functional simplicity, able to underline the core values of a home environment.
