Mar. 5 – From Omosumo’s electronics to Fabrizio Cammarata’s refined lyrics, all aspects of Italian music are represented abroad. For the first time, March 9-12, an institutional stand will represent Italy in Austin (Texas) during South By Southwest, the most important world exhibition dedicated to music and technology. Also for the first time, the Italian music industry will be represented jointly by some of the leading musical institutions and Italian artists themselves. Italy @ SXSW represents the Italian Music Hub, a new vehicle for the promotion of the Italian music system which includes SIAE (the Italian Society of Authors and Publishers), and FIMI (the Italian Music Industry Federation) and Afi (the Italian Phonograms Association). Puglia Sounds, the Puglia Region’s program for the development of the regional music industry, and the fourth edition of Medimex, the musical innovation salon that will take place in Bari from 30 October to 1 November 2014, will also take part in Italy @ SXSW. Performances will see Omosumo (March 12 Speakeasy Kabaret), Joycut (March 12 International Day Stage, and March 14 Karma Lounge), Tying Tiffany (March 13, Valhalla), Taluna (March 13 Flaminio Cantina), Cettina Donato (March 14 Elephant Room) and Fabrizio Cammarata (March 15 Creekside at Hilton Garden).
