May 16 – A tour to bring Umbria’s beauties to the German public. The Region will be accompanied by ENIT and Fiat thanks to an innovative project to promote tourism through a partnership between public institutions and the private sector. Fiat will be in Germany for its Road Show, during which it’ll present the new Fiat 500X. The promotion will run from June to September in the malls of 11 German cities: Stuttgart, Oberhausen, Bonn, Hanover, Frankfurt MTK, Frankfurt, Dusseldorf, Hamburg, Monaco, Berlin and Cologne. In each of these cities, the Umbria Region will host a three-day event to prepare a pure Italian style reception with music and food tastings.
