Tarn – France opens up to the network “Unesco-Mirabilia’,’ which brings under the same umbrella different UNESCO World Heritage sites and areas to be enhanced in their historical, cultural, artistic, and environmental factors and that have a strong market appeal for holiday-goers. Tomorrow in Albi, the Memorandum of Understanding between the Chambre de Commerce et d’Industrie of Tarn and the Chamber of Commerce of Matera, founder and leader of the project Mirabilia, will be signed. The agreement is designed to create a network that will enhance the overall image of the sites in a territorial marketing perspective, by putting together a series of initiatives for the economic development of local businesses. The protocol will also promote sustainable tourism, creating strong links between the different chambers of commerce and tourism operators, and enable partnerships for various projects and programs. (9Colonne)
