Chicago – The ICE Agency, in collaboration with Anfao, and under the 2014 Promotional Activities, is setting up the “Eyewear Workshop in North America with Professional Meetings” which will be held today in Chicago. The event will be followed by an expert workshop in Miami on October 16-17, dedicated to the Central and South American markets. The main objective is to remain present in the first partner market for Italy in the eyewear sector, expanding beyond the usual commercial areas that revolve around the main fairs (the Vision Expo, with its two editions in Los Angeles and New York), towards the more peripheral, but not less attractive, events. The workshop will take place at the Hilton Hotel in Chicago and will host around 30 players from the United States. The workshop involves 15 companies, all representative of Italian excellence. (9Colonne)
