June 22 – The seminar scheduled for tomorrow in London by the London Office of the Italian Trade Agency and the Unaprol consortium wants to promote the use of real extra virgin Italian olive oil. The appointment will take place at the Venue Home House of the British capital and will see the participation of the Director of the Italian Trade Commission in London, Fortunato Celi Zullo, the Unaprol Head of Institutional Relations, Michele Bungaro, and Fulvio Genovese, from the commercial area of the Italian olive oil consortium. After their intervention, Judy Rigway, expert taster will guide the public in the discovery of sensory profiles; while nutritionist Simon Poole will talk about oil and health; and Giorgio Locatelli will organize a tasting of extra virgin olive oil. “To effectively enter the UK market – explains Antonietta Kelly, trade analysts of the Italian Trade Agency London office – we must be flexible and innovative; cultivate tradition and innovation; focus on quality, respect for the environment and ethical consumption.”
