New York – For the first time in the history of the University of Parma, the best performing students – the “Students of the Year” based on average grade and exams completed – in the MSc Trade Marketing and Commercial Strategies are rewarded with a trip to New York. From April 27 to May 3, Mimma Galtieri and Irene Martino will fly to the city that never sleeps with the students of the Master GS1 Italy in RBM – Retail and Brand Management. The two Trade Marketing students will have the opportunity to deepen their knowledge of the retailing sector by attending classes at the NYU Stern School of Business as well as the store checks organized in partnership with Nielsen. Both courses of study are managed by the Department of Economics at the University of Parma. (9Colonne)