(November 22, 2016) Since the mission in Dubai on November 7, the mkt & incoming staff of Fiere di Parma has traveled to Beijing to strengthen relationships with key players in the country ahead of their visit to “Cibus Connect”, to be held in Parma on April 12 and 13, 2017. The occasion was provided by the third edition of the fair “Anufood China powered by Anuga”, held on November 16 to 18 in the halls of the China International Exhibition Center in Beijing. Here the trade specialist of Fiere di Parma were able to meet the buyers of different companies and Chinese retail chains, to organize their participation in Cibus Connect 2017, including: Alibaba, Ole Supermarket, Tastao, BHG-Beijing Hualian Group, Womai, COFCO , Benlai, Taobao. At the fair “Anufood China powered by Anuga” participated 700 exhibitors (350 international) over an exhibition area of 40,000 square meters, and has been visited by 25,000 in food and beverage operators. The lounge has a focus on the vast region of northern China and the surroundings of Beijing, which alone has 200 million inhabitants. (Red)
