Rome – “We are a great country with no major raw materials. We do not have great opportunities to supply oil or gold, yet we have become a big country because our gold is our talent, our oil is our creativity”. So the Foreign Minister Angelino Alfano, introduced the fourth edition of the project “Italianism” whose theme is “The design of words. The word for designers. ” “We are not a military and economic superpower,” Alfano points out, “but we are a superpower of beauty, taste, and culture, and this is the Italian style and brand.” (9Colonne)
