July 1 – Following the success of previous editions, the 43rd edition of Moda Italia and the 53rd edition of Shoes from Italy start today in Tokyo. Organized by ICE, the Agency for the promotion abroad and the internationalization of Italian firms, the two autonomous exhibitions will see an overall participation of 180 Italian companies presenting their spring-summer 2013 -2014 collections. They will showcase their new women, men and children clothing and dedicated goods: leather goods, footwear, and many other items fundamental to the successful and elegant Italian style. The two exhibitions will occupy six floors of the Westin Hotel in Tokyo until July 3. Moda Italia hosts 75 participating firms dedicated to clothing and 39 expert in leather goods. Shoes from Italy, organized since 2009 at the same time as Moda Italia, will present in an exclusive preview the collections that will be formally showcased at Micam, in Milan on September 15-18. This year’s edition also records the highest number of participating companies, 66, since the creation of the pre-collection event In addition to the 18 buyers from South Korea and Taiwan already expected, 17 other players from Vietnam, Malaysia, Australia and Singapore were invited, accompanied by the trade analysts of their respective ICE offices.
