London – For 15 days, the advertising campaign “Made in Italy: Una vacanza fatta su misura per te”, launched by the National Agency of Tourism in eight European markets, offered “charming glimpses of Italy to over 600 thousand visitors at Harrods,” according to a statement released by ENIT. “From the basement up to the 6th floor – continues the statement – the advertising images about Italy camped at strategic locations in the shop, located in one of the richest and most exclusive neighborhood of London.” The campaign will be replicated for another 2 weeks next September. (9Colonne)
